A little more
about me

Photograph by Pilar Jericó in Aprendemos Juntos by BBVA

Pilar is passionate about her work. BothChange Mindset and No Fear are consideres international benchmarks in leadership. . Businesswoman, writer and lecturer, she has been in this world for more than twenty years (she started very young ).

She has published more than 700 articles. Her blog in El País has reached the figure of 3.2 million readers per year. She has written 7 books, some of which have been best-sellers in various countries (Spain, Colombia, Guatemala and Argentina) and have been translated into six languages. She has written 23 forewords and has had more than 800 media interviews in the Hispanic market.

Pilar has been recognized as one of the Top Women Leaders in Spain in the category of thinkers and experts, for being a pioneer in providing keys to talent development, leadership, transformation and overcoming fear in companies . She has a PhD in Business Organization and a degree in Economics and Business Sciences from the Autonomous University of Madrid. She has also completed postgraduate studies in strategy at Harvard University, in organizational behavior at UCLA, and in leadership at West Point. Apart from all of this, she has been training in the world of personal growth since he was 16 years old.

Photograph of Pilar Jericó

As a businesswoman, Pilar Jericó is President of the consulting firm BeUp, a company she founded together with Marta Romo. The company has a wide international recognition in transformation processes, leadership, female talent and mentoring. She has led projects in more than 300 companies in Europe and Latin America (Grupo Santander, Mapfre, Vodafone, Amadeus, Endesa, Enagas, Axa…).

He has worked for 70 percent of the IBEX companies and more than 150,000 people in Spain and Latin America have attended his leadership workshops and conferences (he confesses that he loves that clients come back year after year with new projects and more challenges) .

She lives between the United States and Spain. In the United States, she isthe regional director in Washington DC of the Women Hispanic Executive Association , an organization committed to promoting gender equality at work. Likewise, she is a member of the Hispanic Council in the United States and is developing projects to promote Hispanic leadership, diversity and mentoring in said country.

More about my career

“It is important to leave a positive mark on others.”

Since she was little, Pilar has had a passion for writing and public speaking. She has published seven best-selling books, translated into six languages, and with more 250,000 copies sold (beyond the data, she receives many emails congratulating her for the help she has given to readers… something that is exciting for any writer and an encouragement to continue “hitting the keys” with more editorial projects).

As a lecturer, he has given more than 2,000 conferences in 21 countriessince 2001 (Argentina, Bolivia, Colombia, Chile, Ecuador, Spain, United States, France, Belgium, Guatemala, Holland, Iceland, Italy, Mexico, Monaco, Paraguay, Portugal, Puerto Rico, Morocco, Dominican Republic and Venezuela). It has been recognized as one of the best in this field, where its conferences provide practical keys, mobilize, excite and excite. And as she has been recognized, Pilar is capable of creating experiences of transformation.

He collaborates with the NGO Los Ninos de Guarataro (Honduras), donating 100 percent of the royalties he receives from his publications. He is very excited about helping children and the recognition he received in 2019.

On a personal note, he enjoys good conversation with friends, time with family, some diving and dancing escapades. She is married, has a son and lives between Spain and Washington DC. As a curriculum B, the one that is not usually written about, she is curious about the human being, so since her adolescence she has studied it from different perspectives, following teachers whom she deeply admires.

Share your knowledge and experience on social networks. He regularly writes for El País and El País Semanal. It also collaborates with Expansión, RNE and TVE.

She is a professor at the Instituto de Empresa and has been at ESADE, Universidad Carlos III and Universidad Autónoma de Madrid.

More about my career

“It is important to leave a positive mark on others.”

Since she was little, Pilar has had a passion for writing and public speaking. He has published six books, bestsellers translated into six languages and with more than 250,000 copies sold (and beyond the data, he receives many emails congratulating him for the help he has given readers… something that for any writer is exciting and a encouragement to continue “hitting the key” with more publishing projects).

As a lecturer, he has given more than 2,000 conferences in 21 countries since 2001 (Argentina, Bolivia, Colombia, Chile, Ecuador, Spain, Morocco, United States, France, Belgium, Guatemala, Holland, Iceland, Italy, Mexico, Monaco, Paraguay, Portugal, Puerto Rico, Dominican Republic and Venezuela). It has been recognized as one of the best in this field, where its conferences provide practical keys, mobilize, excite and excite. And as she has been recognized, Pilar is capable of creating experiences of transformation.

He collaborates with the NGO Los Ninos de Guarataro (Honduras), donating 100 percent of the royalties he receives from his publications. He is very excited about helping children and the recognition he received in 2019.

On a personal note, he enjoys good conversation with friends, time with family, some diving and dancing escapades. She is married, has a son and lives between Spain and Washington DC. As a curriculum B, the one that is not usually written about, she is curious about the human being, so since her adolescence she has studied it from different perspectives, following teachers whom she deeply admires.

Share your knowledge and experience on social networks. He regularly writes for El País and El País Semanal. It also collaborates with Expansión, RNE and TVE.

She is a professor at the Instituto de Empresa and has been at ESADE, Universidad Carlos III and Universidad Autónoma de Madrid.

“A transformation does not take place if you do not also change your habits”

“A transformation does not take place if you do not also change your habits”

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